This is a job posting written in Korean.
[Intern] Global Marketing
About the company
AMUSE is a vegan and wellness beauty brand that started in Seoul. Based on clean vegan ingredients and skincare-based formulas, along with clinically proven product efficacy, it offers makeup that is light, comfortable, and naturally radiant on the skin. Rather than imposing perfection, it creates beauty that can be enjoyed freely and pleasantly, like daily self-care, and expands new beauty experiences with AMUSE's unique colors and sensibilities. AMUSE Korea is growing alongside Shinsegae International's beauty brand portfolio.
Responsibilities
[Global Product Seeding and Creator Marketing] • Discovering global creators and influencers, primarily in the United States, and managing product seeding operations • Establishing seeding strategies for new products and Hero SKUs, and selecting target creators • Managing creator contact, product shipment, content upload, and follow-up communication • Conducting research on creator and content trends across platforms such as TikTok, Instagram, and YouTube • Monitoring seeding content and discovering and archiving outstanding content • Deriving product and creator insights through analysis of organic content performance • Supporting the operation of creator-based marketing programs such as Paid Creator and Affiliate Marketing [Global Online Marketing Strategy and Execution] • Establishing and supporting the execution of marketing strategies for products in the U.S. and global online markets • Planning marketing programs linked to major global online channels such as Amazon, TikTok Shop, and Shopify • Planning online marketing campaigns for new product launches and Hero SKU growth • Executing channel-specific marketing that integrates promotions, content, creators, and advertising • Analyzing trends, competitors, and consumer responses on global SNS and online channels • Deriving marketing insights based on sales data and content performance [Global Content Planning and Operations] • Planning global marketing content direction and creator content guidelines for each product • Discovering content ideas and references suitable for global SNS such as TikTok and Instagram • Developing product USPs and communication points from a global consumer perspective • Improving subsequent content and campaigns through analysis of outstanding content and consumer responses • Collaborating with relevant departments such as design, content, and performance marketing
Requirements
• Individuals interested in global marketing, digital marketing, or influencer marketing • Those with a strong understanding of global social media and content trends such as TikTok and Instagram • Ability to communicate with overseas creators via English emails and DMs • Capable of quickly grasping trends and consumer responses and translating them into actionable marketing ideas • Able to systematically manage multiple creators and projects • Comfortable with using data to assess performance and identify areas for improvement
Working conditions
The eligibility and specific support criteria for benefits may vary according to the company's internal regulations and operational policies.
Benefits
• Experience in global marketing related to beauty, fashion, and lifestyle brands • Experience in marketing targeting the U.S. market or North American consumers • Experience in influencer seeding or creator marketing • Understanding of global e-commerce channels such as TikTok Shop, Amazon, and Shopify • Experience in affiliate marketing or paid creator campaigns • Experience in planning or operating global social media content • Proficient in English communication • Strong interest in K-Beauty and global beauty trends
Hiring process
• Application submission ▸ Document review ▸ First interview ▸ Second interview ▸ Final acceptance • The selection process may be partially changed or omitted depending on the position and employment type.