This is a job posting written in Korean.
[Mommy Care] Global Content Marketer
About the company
[Brand Headquarters MamiCare] Introduction MamiCare is the fastest-growing in-house beauty brand developed by Olive International, aiming for an annual revenue of 100 billion won within just three years of its launch. Based on a proven growth formula in South Korea, we are now looking for a content marketer to help us open the North American market. [Reasons to Recommend This Position] • At this stage of opening the North American market, you can directly experience the entire process of global brand building. • You can track and improve the sales contribution of the content you create, leading to tangible growth as a content marketer. • In a competency-based environment, you will experience a proactive work style where you can plan and make decisions directly.
Responsibilities
[Mission 1. Paid Media Content Planning and Production] • Planning and direct production of advertising materials tailored to the characteristics of each channel such as Meta, YouTube, and TikTok • Discovering material concepts through insights from U.S. customers and competitive brand content research • Generating various material variations for A/B testing and deriving Winning Creative [Mission 2. Owned Media Content Planning and Production] • Planning and direct production of content for the brand's YouTube and TikTok accounts • Discovering and recruiting influencers and creators, managing collaboration content planning and production • Operating and managing partnerships through influencer seeding, reviews, collaborations, etc. • Establishing channel growth strategies and managing uploads [Mission 3. Content Performance Analysis and Improvement] • Analyzing content performance and deriving insights based on the customer purchase journey (Awareness > Consideration > Purchase > Repurchase) • Performance management based on key metrics such as ROAS, CPA, CTR, and conversion rate
Requirements
• Individuals with 1 to 5 years of experience in content marketing • Individuals who have experience in planning content concepts and messages • Individuals who can utilize video shooting and editing tools (CapCut, Premiere, Final Cut, etc.) • Individuals who have applied their high understanding of TikTok, Reels, and YouTube content trends to content • Individuals with experience in improvements based on performance metrics such as views, conversion rates, and CTR • Individuals with English proficiency sufficient to produce English content
Working conditions
• Flexible working hours between 9 AM and 10 AM: From Monday to Friday, you can start work flexibly between 9 AM and 10 AM according to your schedule and condition. • No wasted time with hourly leave: Our leave system allows you to take time off in hourly increments, helping you maintain focus on work and balance your personal lifestyle. • 2-hour early leave on your birthday: On your special day, enjoy a little extra happiness with your loved ones. • Refresh support: After 5 years of service, we provide 2 million won in vacation expenses as a reward for your hard work! • Zero worries about meal expenses: Separate support for lunch and overtime meal expenses. • Annual cultural allowance of 1 million won: Enjoy self-development and hobbies to your heart's content. • Generous bonuses: Holiday bonuses and birthday congratulatory funds provided. • Health check support: Your health is as valuable as your achievements, so we support regular check-ups. • Up to 90% discount on company products: We support you in enjoying our brand's products without burden.
Benefits
• Individuals who have created advertising content that generated revenue-based results such as ROAS and purchase conversions. • Individuals who have grown their operated SNS channels to a meaningful scale of followers and views. • Individuals who have planned or operated content targeting customers in the U.S. and North America. • Individuals who have directly measured and improved content performance using data analysis tools (GA, Meta Ads Manager, TikTok Ads, etc.).
Hiring process
• Document screening ＞ 1st interview ＞ 2nd interview ＞ Compensation negotiation ＞ Final acceptance • Depending on the position you applied for, there may be additional pre-tasks, phone interviews, or coffee chats before the 1st interview. • The selection process may vary depending on the position and employment type. • Results of each selection stage will be communicated to the email address you provided during application. • If there are any false statements in your submitted application, your acceptance may be revoked. • This announcement is for ongoing recruitment and may close early once the hiring is complete.