This is a job posting written in Korean.
Hong Kong Social Marketing Intern (Conversion to Full-Time)
About the company
CreateTrip is the No.1 comprehensive Korean platform that allows global customers to enjoy Korean trends anytime, anywhere. Monthly active users: 1.7 million; 100% global users! It is the undisputed number one K-platform. Series B: Total cumulative investment of 18.1 billion (Altos Ventures / MyRealTrip / NICE Investment Partners / Mirae Asset Venture / Shinhan Venture, etc.) CreateTrip is the most used 'K-content & commerce platform' by foreigners who love Korea. We operate the CreateTrip service so that global users can enjoy Korean trends through content, travel, and studying abroad. It can be easily understood as a platform for global users. CreateTrip is the only comprehensive Korean platform where you can enjoy K-trends, creating a unique universe for global customers all in one platform. 🛰️
Responsibilities
* Channel Management * Planning, production, and operation of Hong Kong SNS content We plan and produce travel content about Korea that you want to save and share. We also create collaboration and advertising content, including reels and carousels, and operate it to lead to actual booking results. * Content Planning and Production * On-site content production - We directly cover dermatology, beauty, and travel/experience sites to produce short-form content. (Field shooting) Hong Kong blog content management - We write new articles for Hong Kong customers and update existing content. We operate content reflecting GEO/SEO. Planning and production of advertising content for Hong Kong - We plan and produce Hong Kong version advertising content that highlights the features and selling points of CreateTrip products. * Influencer Collaboration * Discovery and collaboration with influencers in Hong Kong and the Greater China region - We discover and invite creators planning to visit Korea. We plan experience sponsorships and check results after content posting. Hong Kong market marketing operations - We handle various tasks related to the Hong Kong market, including operating campaigns targeting Hong Kong, translating and proofreading Hong Kong products, banners, and landing pages, site monitoring, and researching Hong Kong trends.
Requirements
Eligible visa: F / D10 (E7 not applicable) [Mindset] Someone who knows well what people in Hong Kong like and are interested in these days in Korea A person who is interested in actual customer behavior and bookings beyond just the number of "likes" Someone who prefers to come up with and execute their own ideas rather than just doing assigned tasks A person who can find solutions and see opportunities when faced with problems [Requirements] Must be from Hong Kong, native-level Cantonese speaker, and able to write in Traditional Chinese Able to work and collaborate in Korean Possesses more than 3 pieces of SNS content that they have personally planned and produced Able to use content editing tools such as CapCut, Canva, Figma, etc. Experience using AI tools such as ChatGPT, Claude, Gemini, etc. Able to perform fieldwork and on-site shooting tasks
Working conditions
Internship to full-time conversion review after 6 months (100% salary during the 3-month probation period) 1. Immersive working environment • Flexible working hours and autonomous start time: Flexible start time between 7:00 AM and 10:30 AM followed by 8 hours of work • Free annual leave, half-day leave, and two-hour leave (half-half) without the need for a reason 2. Support for member health • In-house snack bar provided (various snacks, coffee, nuts, etc.) • Meal allowance of 15,000 KRW per person for any overtime work, even if it's just for an hour 3. Support for skill enhancement • Team activity expenses for projects, seminars, conferences, and in-house study activities related to team work 4. CreateTrip's benefits with small touches of kindness • Early leave for all employees the day before major holidays • Taxi fare support for commuting during times when public transportation is unavailable
Benefits
- Individuals who have experience in significantly spreading their own content (able to prove performance through views, shares, etc.) - Individuals with experience collaborating with or having a network of Hong Kong influencers - Individuals with a high interest and understanding of Korean dermatology, beauty, and travel trends - Individuals with experience writing blog GEO/SEO content - Individuals with experience operating Xiaohongshu (小紅書) - Individuals who have experience using Meta Business Suite, GA, etc., to verify and improve content performance
Hiring process
• The process will proceed in the order of document screening -> job interview -> final acceptance and onboarding. • You will be informed of the interview status via the email you applied with within 7 business days at the latest. • The hiring timeline may vary depending on the situation, but CreateTrip will share the hiring results promptly. • Additional interviews or tea times may be conducted in some cases, and you will be contacted in advance. • A reference check may be conducted with prior consent. • Please submit a free-format resume, cover letter, and a portfolio showcasing your created content (PDF required). • Include 3 links to content you created and a one-line description of each achievement. • Applications should be submitted in Korean. • The resume must not include the job seeker's physical condition, place of origin, marital status, or information regarding assets and family members' education, occupation, or assets. • Please ensure that the word "CreateTrip" is included in your cover letter.